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Nintendo Co. Switch 2 game console in Tokyo, Japan on June 5, 2025.
Kiyoshi Ota | Bloomberg | Getty Images
Nintendo The shares hit a new record on Wednesday, following this year’s massive rally, giving 2 console of the company’s new release.
Shares of Japanese giant games accused by 46% this year, adding approximately $ 39 million in stock value, according to a calculation of IQ data in the capital of S & P.
Switch 2 was the descendant of the original Switch console released in 2017. Nintendo In January 2 submitted constant detailsand put the device for sale this month Console shortcomings in some markets as well as saving special schedules.
Nintendo said he was sold this month 3.5 million units Switch 2 launch four days after. The company has previously been Predicting sales of 15 million units It ends in March 2026, although many analysts say that it is humble estimate and expects Nintendo expects to achieve greater numbers.
Nintendo original switch is the second most successful console in history, selling more than 152 million units since the end of this year in March. Its attractiveness is in his hybrid nature. Users can play the console on TV, but it can separate it on its own.
Investors expect 2 Switches to repeat the success of its previous.
Nintendo has promoted its successes through games with strong franchises, Super Mario, Zelda and Pokémon and brands. The company has used a well-known intellectual property and has authorized films and theme parks, Encourage the success of its video game product success.
For Nintendo investors, this strategy has paid. Since March 2017, when the original switch was released, Nintendo shares rose by almost 470%, according to S & P capital IQ. More than $ 81 billion have been added to the company’s market capitalization during this period.