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Kellogg’s Special cereal boxes appear on the shelves in a heb food store on May 6, 2025 in Austin, in Texas.
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Ferrere Chocolate Manager agrees to buy a huge cereal Wk kellogg In an agreement valued by $ 3.1 million, companies announced Thursday.
The shares of WK Kellogg rose by 30% in the Premartet Trading. With the removed movement of the Thursday, the shares fell by more than 2% this year, dragging the value of the company’s market down 1,5 million dollars. Purchase prices for $ 23 per share indicates a 31% premium on Wednesday at the closing price of Stock.
The agreement is expected to approach the middle of the year, waiting for shareholders and regulators.
WK Kellogg, who makes us childhood staples, such as frote loops and frozen flakes, vindicate When Kellogg entered an autonomous company in 2023, he wanted to focus on growing a snack growing in business and deviating in the category of cereals. Kellogg named his name KellanovaToday, he has snack marks like pringles and chez-it. M & M owner Mars He agreed to buy Kellova Last year for 36 billion dollars in an agreement yet closed.
A Ferrero in WK Kellogg adds to establish food in bottled food. Many American consumers have sugar cereals in favor of breakfast options, and other buyers went to private labels marks in recent years after inflation.
The movement deepens the ambitions of Ferrero in the US market. The company of the Italian family has been on the shopping stem of North America in recent years, trapping Nestle’s US candy businesses and Halo top owners.
In May the third largest candy company An announced new slate of products To attract American consumers, including peanut nutella and pepper Piper Tic Tacs.
“In recent years, Ferrero has expanded its presence in North America, which includes local jewelry rooted in the US,” Giovanni Ferrero said the executive Ferrero’s executive in a statement. “Today’s news is a key landmark on this journey, giving confidence on existing opportunities.”
Wk Kellogg is expected to report on its quarter-on-quarter results on August 5, but the company will not confer conference, referring to the waiting deal. It has also been announced on Thursday, the company projects clean 610 million dollars of $ 615 million and pre-profit, among interests, depreciation and depreciation, 43 million and 48 million.
