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Progress meets provincial peace through Avida’s future-forward homes
South Luzon, affectionately called “The South” by Manileños, has always been that charming, drivable area with greener spaces and a quieter pace of living. Thanks to rising economic activity, infrastructure upgrades, and the expansion of commercial establishments in recent years, this part of the region has evolved into more than just a destination for a weekend trip.
South Luzon is now becoming one of the most sought-after destinations for modern living, and Avida Land is among those that are meeting the moment in style.
Long before the region’s current development rise, Avida had already seen the potential of South Luzon. With 28 established communities across Cavite, Batangas, and Laguna, the longtime developer has turned over more than 18,000 homes to date. That includes over 5,700 units in Cavite, more than 5,400 in Batangas, and nearly 7,000 in Laguna.
The numbers only tell part of the story. What’s unfolding in the South is a shift in how people want to live. According to Avida Land’s project development manager, Abby Mercado, the appeal of South Luzon extends across life stages and lifestyles.
“If we go through the profile of buyers here, some are still young, some are currently working in the area but are planning ahead, others are already thinking of retirement,” shared Mercado.
She adds that building in South Luzon isn’t about being away from Metro Manila, it’s about offering a real alternative that still keeps them connected: “The infrastructure has really enabled us to activate this area. It’s not far from opportunity, it’s still here and that’s why people are choosing it.”
With the South now more connected than ever through roadways like CAVITEX and CALAX, the South is also seeing a new wave of buyers: Those who are practical, yet want to achieve their dreams of owning a home. These are people who value both peace of mind and long-term investment – two things Avida communities provide.
“As our buyers elevate their lifestyles, their expectations follow. At Avida, we design not just for the now, but for the life our homeowners are building. That’s how we future-proof both the home and the investment,” said Avida Land project and strategic management group head, Aris Gonzales.
Whether it’s a condominium with modern amenities or a neighborhood with room to grow, their newest projects offer a unique balance between design, functionality, and location.
Among Avida Land’s latest offerings in South Luzon are:
As more families choose to settle down in the South, Avida’s promise remains the same: To deliver homes that are accessible, secure, thoughtfully designed, and future-ready.
With 34 years of real estate excellence behind it and a growing portfolio that meets the new realities of homeownership, Avida Land is helping turn Southern Luzon from a promising region into a flourishing home base for Filipinos. – Rappler.com