AI Avatars have proven in China to be better agents

Beijing – Avatars created by artificial intelligence are able to sell more than real people, according to the cooperation between Chinese technical company Baaidu and a well-known village.

Luo Yonghao, one of the first animals in China and Xiao Mu used its version to interact with audiences in real time, said more than six hours on Sunday at the Baidu E-Commerce platform “Youxuan”. Spont 55 million yuan ($ 7.65 million).

Compared, Luo made the first attempt last month, which lasted more than four hours.

Luok said he was his first time using a virtual human technology to sell products through animals.

“The digital human impact frightened me … I am a little sunset” He told his 1.7 million followers Weibo on the social media platform, according to a CNBC translation.

Luo started April 2020 in April, in a short video application by ByTance, in an essay Pay damage Smartisan fighting for his smartisan company. His “friends to be” Holly Livestream account has almost 24.7 million followers.

Luo’s and his host avatar were built using the AI ​​Basque model, who studied their jokes and style, Wu Jialu, Wu Jialu, to imitate the head of research heads of other companies in Luen. Be friendsCNBC said on Wednesday.

“It’s a deep moment for Chinese animals and the whole digital industry,” Mandarin said, translated by CNBC. Deepseee, Chinese Openai version, He captured global investors in January, at lower costs and very lower costs Using an open source view.

AI Avatars can significantly reduce costs because companies do not have a large production team or a studio. Avatar digital can stop uninterrupted without interruption.

“We have always been skeptical around digital people,” Wu said that the company tested different types of digital human beings over the years.

But Baidu said it offers the best of the best human digital product available, compared to the early days of trade in commercial trade five or six years ago.

Livestream shopping out in China after the pandemia Forced businesses to find alternative sales channels. More people are launching money to earn money and virtual gifts that slow down economic growth.

Livestreaming created so many sales last year last year, the application passed the e-commerce company company Jd.com To become a secondary Chinese commercial platform for Chinese – and lead the market share of the lead Alibabaaccording to Last week WorldPanel and Bain & Company report. Bai JD.com and Alibaba Taobao also offer warnings portals.

Meanwhile, other Chinese companies, including a giant giant tech, have developed tools to create digital people News Anchors. By the end of 2023, several businesses began Testing Human Virtual Warnings On a solo shopping holiday.

But the analysts have cautiously sold products by livestreams It usually has a high return rate frequently as they are shopping.

The biggest challenge for living virtual human beings Livest is no more technology, but compliance and platform requirements, he said. Digital human beings must be prepared to retain regulations on product advertising, and the relevant warning platforms may have different rules to host virtual people in sessions.

For example, Doyino has restrictions rolled When using technologyEspecially if virtual people do not interact with the audience.

Luo’s next virtual human appearance has not yet been established, Wu expects that he hopes that it will be very soon. In the future, he said that digital human beings could be easily aroused in multiple languages ​​to reach users outside China.