CEO CEO believes series can last another 50 years

The Pokémon leader believes that the series continues to renovate at least another 50 years.

In 1996 the Nintendo game was first launched, video game spread between films, television and toys in order to be a raw free multimedia franchise in the world.

Last time, in the middle of his universe, the fame has seen a reputation based on nice creatures based on nice creatures, but also brought garlic and fraud to the hobby.

Tsunekazu Ishihara General Manager 1998. Since the year, he talked to BBC News about the secret of his success, challenges and future “future.

Pokemon Day is an innovative version of the coming version, innovative versions and events of the year.

Fans expect news about the Nintendo Switch title Pokémon Legends: Za, and information about the popular trading card game.

Mr. Ishihara did not give too much before the event, but the long-term goal says that the “real world and virtual world is enriching”.

Pokemon Go – Successful mobile phone application that works with a GPS of the device to locate the monsters in the real world – it is an example of that.

“This is what I think is the biggest force of Pokémon, and it is important to find the idea for us,” he said.

“So I think so that we want to get next time.”

Today is one of the most hottest issues between long-term pokemon fans.

Collective card game resurrected by the rare and valuable cards that have been focused on selling new packages.

YouTuber Logan Paul sparked a lot of people when the hobby profit was paid for $ 5.3 million (£ 3.9 million) The most expensive Pokemon card ever.

Game companies have had a problem with the second hand market and Mr. Ishihara avoids selling new products. “

“Because the second-hand market is more valuable because it is rare because that’s the problem because our businesses are affected.”

Fans have proposed that the Pokémon company can create a higher volume of hard or limited findings, but Mr. Ishihara can not do it again to control the market.

“These elements are seen as valuable, because they are rare or see it as vintage, and it is not to say that our place is not.” He said.

Ishihara is more directly and is more direct and said that the company’s legal groups fought from the beginning “rigorously”.

It Long legal battle recently won Copycat against the Chinese company behind a mobile application.

And this year, Nintendo entered Sue – Online Multiplayer Survival Game described “Pokemon guns”.

Defined patents that have been violated by the Pocketpair of the developers.

Pokémon has continued to bring new fans in Franchise, with anime, filming games, movies and toys along with its video game titles.

Mr. Ishihara says that the fans spread the “various generations” and “the greatest reason for success has become a tool for Pokemon communication”.

Last weekend, about 13,000 Pokemon fans went to the European Hangers in the Excel Center of the Excel Center in London.

Mr. Ishihara shows that people found people through different means.

Fans, 25, and Marina, 28 years old, when group rocket clothing was said, when BBC News entered Pokemon, watching the children’s animated TV show.

“I love all the designs, different characters,” says Justine.

“They were really very pretty”.

Marina says that the person’s events have become a chance to know fans.

“I was always used to go to conventions and I wanted to go to such events.

“So here’s it to be here and the network, it has been such a blessing,” he explains.

Pokemon is an unusual company because it is a private company.

Other well-known Japanese brands, such as Nintendo and Hi Kitty Maker SanrioThey are publicly traded and respond to shareholders.

Mr. Ishihara believes that his company pays attention to one thing.

“The only thing we do in Pokemon is Pokémon,” he said.

“So any benefit we do Pokémon is investing in Pokémon again.”

This means that this means that the company does not expand or create new shareholder characters.

“Our answer will be this: ‘We will bust Pokémon is no longer known’.

“I don’t think they will have that.”

2023. At the end of the year, the old Hero Ash Ketchum and his best Pal Pikachu bent down the Pokémon animated series.

The series continued without the duo loved duo, but asked the “Hardest Questions” that Mr. Ishihara is so far.

“Even if you follow the TV camera, he is following the ash trip and his partner is next to Pikachu itself.”

Next year 30. With the anniversary marking franchise, rumors are already starting to do special plans this time.

The original game of the original game are a lot of desire lists of the original games or releasing fans.

Mr. Ishihara does not want to keep the focus at the moment so much, but “connecting real and virtual worlds”.

“If we continue to focus our mission, Pokémon 50. Or 100. He can continue to be the anniversary,” he noted.

“But if we go with complaint and flow, Pokémon will go down.”

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